New MySpace Identity

Here’s a screen that shows the new MySpace logo concept. I’m not a fan of logos that have to be everything, and yet nothing. I think it makes a good campaign, but not a good visual identity. The design is not strong, and doesn’t evoke any feeling. Watch the presentation that unveils the logo—the awkward silence at the end tells it all. Hat tip: Justin

Here are some other examples of visual identities that come to mind. It just feels like an executive committee designed this stuff.

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