jeffwongdesign

As I create more YouTube videos, I find myself looking at the analytics… trying to understand what people want to watch. Sometimes it’s a painful reality to see drop in views in a particular part of video—maybe it’s because they don’t care about my opinion or I’m getting boring. I found that most drops happen when I have longer shots of a landscape… which is a bummer, because that’s what I like the most.

But I think that I’m going to keep creating the content I want, rather than be a slave to the attention economy. I will certainly create content that will cater to YouTube, but I also want to continue making my own kind of videos to document my life. I think there’s more value in having videos to watch later on in life than having tons of people watch my videos.

In a world where every app is fighting for seconds of your attention, I think I need to be careful about playing into creating content that is only curated to grab attention. Yes, it’s important to retain viewers, but it’s more important to have a way to express myself and explore.

Here are some screenshots of a hike I did with Annie at Blackhill Regional Park a few weeks ago. The lighting is kind of crap because there was a ton of overcast,but we still really enjoyed it. We actually ended up finding a nice wild flower bed along the hike. Here are some stills pulled from the video:

Watch the video here.