Want to know how Facebook is doing versus Twitter? How about Instapaper vs Read It Later? Or Gmail versus YahooMail? We’ve revised the AddThis Service Directory. Now you can understand how people are sharing the world is sharing content with the AddThis platform. With over 650 million unique users per month, this Service Directory gives you a cross section of what’s trending up and down in the world of sharing.
Kudos to the web team for standing this one up. This one is a personal baby of mine—it was a project I got to run with, design, and bring a lot of ideas to. Admittedly, I borrowed a lot of thinking from Google Finance when designing it. I wanted our data to feel precise, up-to-date, and unbiased. I also wanted to make the data a little more visual, by using spark lines to help compare services quickly and show trending. Originally we didn’t show downward trends… and I felt like this was only showing half the picture. I also wanted to bring in more ways of carving the data in interesting ways. I worked with Jim to design “comparing services”, which allows you to compare up to 3 services side by side.
Anyway, I’m really excited about the new service directory. I’m really impressed by what our team can do. As a unit, I feel like we can accomplish anything.